Great Branding = Creative Freedom. It's the way you are perceived and felt by consumers that dictates your ability to connect with them.
Acquiring your first customer is tough, going from 100k to millions is even harder.
Identifying and focusing on the right opportunities is critical. Half the battle is saying "no" to the distractions, and executing on the wins.
Great design is simple. It evokes an emotional response. Whether you're using an app, trying a new product or even walking through a house, it just feels better when it works.
Fundraising, product-market fit, team organization, hiring plans and culture all need to be working together seamlessly. Whether you're a big company or a start-up, finding the right structure can unlock growth.
Agile and iterative development is essential if you're going to succeed today. Minimum viable products, testing, customer feedback loops, fast iteration, quick learnings and a focus on data.
THE VAUGHN PROJECTS FAMILY